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Europe10 février 2012
Atlantico chic
Quand le marketing piétine des siècles de savoir-faire… Chronique d’une usurpation sémantique
Hugo Jacomet, blogueur star de l'élégance parisienne, veut mettre un terme à la nouvelle tendance qui tend à faire passer des produits de masse (souvent fabriqués sous d’autres latitudes) pour d’authentiques produits artisanaux.
Quand le marketing piétine des siècles de savoir-faire… Chronique d’une usurpation sémantique
avecHugo Jacomet