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Consommation8 juillet 2011
Attrape-nigauds
Les marques ont-elles noyauté les forums "conso" sur Internet ?
Expedia, Hotels.com et Tripadvisor sont actuellement en procès pour des informations trompeuses qu'il auraient publiées sur leurs sites respectifs. Les forums "conso" seraient truffés d'agents payés par les marques pour diffuser des avis positifs sur leurs produits. Dès lors, est-il encore possible de trouver des informations désintéressées sur le web ?
Les marques ont-elles noyauté les forums "conso" sur Internet ?
avecNicolas Godfroy