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Economie28 janvier 2015
La revanche d'une blonde
Mattel dévoile sa nouvelle Barbie super-héroïne pour tenter de se relancer
En pleine crise, le fabriquant de jouets américain mise sur sa nouvelle poupée Barbie pour se relancer. Les ventes de la célèbre poupée sont en chute libre.
Mattel dévoile sa nouvelle Barbie super-héroïne pour tenter de se relancer
Vu sur: Lu sur Le Figaro